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Friday, June 19, 2015

Convert More Clients with These 5 Tips

Earlier this week, our founder and president Jorge Villar shared 3 important tips on developing messaging that will help you convert sales. Every word within your messaging matters, and some words more weight than others. 

But what other tips should you consider as you strive to convert more prospects to clients?

Let's take a look at these 5 ideas:

1. Listen. 

Are you listening to your prospects? Are you talking over them or interrupting them? Do you take the time to hear them out and then paraphrase what they say to make sure you understood them? This critical - and simple - tip can change the way your prospects see you. Be clear and concise when you speak and respond to them, but make sure you provide them ample time and space to speak first.

2. Be irresistible. 

What do prospects really want from you? What can you offer them to solve their problems? Identify those solutions and kick them up notch by creating offers that compel them to do business with you. The offer should provide convenience and highly competitive advantages and should also showcase your exemplary level of service.

3.  Help them make the right decision. 

If you're talking to a prospect, you have both already recognized that your services are needed and are being considered. Don't focus on selling her your service; focus on selling her the solution that fits her needs.

4. Remember your manners. 

Just as your parents said, "yes m'am" and "no sir" go a long way as do "please" and "thank you." What impression of a business are you left with when one or more of its team members are discourteous to you? What does it say to you when someone you do business with goes above and beyond to exercise exemplary etiquette with you? Provide your prospects with not just the treatment they deserve but the treatment they will talk about to their friends.

5. Follow up consistently. 

By following up, you not only increase your opportunities to convert sales but you also create opportunities to build relationships and develop trust with your soon-to-be clients. These relationships are what will inspire clients to stay with you long-term and to refer business to you.

What would you add to this list? Let us know in the comments or tweet us: 



By: Susan Gail Taylor, Social Media Manager and Copywriter at RME360